The Fieldwork Blog

Fieldwork Appoints Nikki Darré as President

Written by Fieldwork | Mar 7, 2025 7:00:24 PM

Nikki Darré Takes the Helm at Fieldwork

We are excited to share that Nikki Darré has been named the new President of Fieldwork. Since joining the company in 1993 as a Client Hostess while pursuing her degree at Arizona State University, Nikki has distinguished herself not just as a leader but as a visionary in operations and people management.

From Partner and Executive Vice President, Sarah Kotva:

I'm thrilled about the future of Fieldwork under Nikki's leadership. As the natural choice for President, Nikki has been instrumental in driving our success across various aspects of the organization. From expertly managing our focus group facilities to overseeing high-volume recruitment call centers, her contributions are invaluable. Nikki's clear vision for advancing our operations ensures that Fieldwork continues to support iconic companies and brands. Her leadership will enable us to help these companies connect with their customers, make informed business decisions, and bring innovative products and services to the market.

Under Nikki's leadership at our Denver facility, she demonstrated a profound understanding of what makes an organization thrive. She has consistently emphasized the importance of team development, ensuring that each member is empowered and aligned with Fieldwork’s core values and goals. Her management style has fostered a culture of excellence that resonates throughout our operations, impacting everything from participant recruitment to client relations and project management.

Nikki’s approach to redesigning research spaces and enhancing the overall experience for clients and participants has set new standards in the market research industry. Her initiatives have not only improved operational efficiencies but have also enriched the quality of insights we deliver, affirming Fieldwork's position as a leader in the field.

From Partner and Executive Vice President, Carlos Martinez:

Nikki Darré’s leadership at Fieldwork has long been defined by her ability to build up team members around her exhibiting a deep understanding of what makes an organization thrive. Her impact extends beyond operations—she has shaped how we think about research spaces, participant and client experience, and the future of our industry. As she steps into the role of President, I have no doubt her passion and expertise will continue to push Fieldwork forward in new and exciting ways. Congratulations, Nikki!

As Nikki succeeds Steve Raebel, an exceptional leader and industry trailblazer, her holistic and forward-thinking strategies are more vital than ever. We are eager to see how her passion and expertise will usher in innovative changes and continue to drive Fieldwork’s growth.

Please join us in congratulating Nikki on her new role. We look forward to the continued innovation and leadership she will bring to our team and the market research community at large.