The Fieldwork Blog

Is Your Focus Group Facility Dressed for Success?

By Fieldwork on Dec 18, 2018

First impressions really are important. You start forming opinions about people you meet within seconds of shaking hands (and, sometimes, even before that). In the market research ...

Four Tips from Highly Effective Field Directors

By Fieldwork on Nov 15, 2018

Whether you’re new to the market research industry or a seasoned veteran, a little helpful advice here and there is always beneficial. As society reacts to world events and technol...

Why Industry Expertise Matters for Quality Recruitment

By Fieldwork on Oct 09, 2018

If the bottom line for your focus group recruitment strategy is just to get people in seats, you’re missing out on the valuable potential that market research can deliver. Quality ...

4 Things You Didn't Know Your Facility Partner Could Do

By Fieldwork on Sep 13, 2018

As you select a research partner to help with project management, you are likely weighing your options and comparing benefits. Of course, cost is a major factor. Knowing and unders...

5 Reasons Medical Researchers Trust Fieldwork

By Fieldwork on Aug 21, 2018

One of the most rapidly progressing industries we work with here at Fieldwork is medical research. With needs exceeding standard database searches and requiring the utmost privacy ...

The 7 Ingredients in Fieldwork’s Recruiting Secret Sauce

By Fieldwork on Jul 10, 2018

Every chef has those “secret” ingredients that make her great. Some ingredients are predictable and easy to find. However, others take a little more effort to acquire and expertise...

5 Proactive Standards for Avoiding Research Pitfalls

By Fieldwork on Jun 14, 2018

Developing quality market research leads to success in branding, product promotion and, of course, praise from your superiors! But, it doesn’t happen on its own. Even the most deta...

7 Surefire Steps to Avoiding Focus Group No Shows

By Fieldwork on May 17, 2018

As a market research pro, there is little worse than planning a focus group, rehearsing the presentation/discussion prompts/questions and showing up to an empty room. After traveli...

From Boston to Buenos Aires: Fieldwork’s Global Project Management

By Fieldwork on Apr 11, 2018

Coordinating and conducting research away from your home country can be stressful. There are so many unique hurdles that come into play. Language barriers and currency issues are o...

Fieldwork First Date: No Sweaty Palms Here!

By Fieldwork on Mar 26, 2018

Sweaty palms. Anxiety. Compatibility. Trust. The dating world is a difficult one to navigate -- especially when you’re looking for your soulmate. Your partner must be trustworthy, ...

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