the fieldwork blog

5 Proactive Standards for Avoiding Research Pitfalls

By Fieldwork on Jun 14, 2018

Developing quality market research leads to success in branding, product promotion and, of course, praise from your superiors! But, it doesn’t happen on its own. Even the most deta...

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7 Surefire Steps to Avoiding Focus Group No Shows

By Fieldwork on May 17, 2018

As a market research pro, there is little worse than planning a focus group, rehearsing the presentation/discussion prompts/questions and showing up to an empty room. After traveli...

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From Boston to Buenos Aires: Fieldwork’s Global Project Management

By Fieldwork on Apr 11, 2018

Coordinating and conducting research away from your home country can be stressful. There are so many unique hurdles that come into play. Language barriers and currency issues are o...

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Fieldwork First Date: No Sweaty Palms Here!

By Fieldwork on Mar 26, 2018

Sweaty palms. Anxiety. Compatibility. Trust. The dating world is a difficult one to navigate -- especially when you’re looking for your soulmate. Your partner must be trustworthy, ...

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One and Done: The Power of One Point of Contact

By Fieldwork on Feb 15, 2018

Meetings, multiple projects and day-to-day tasks keep your schedule constantly full. That’s in addition to all of the other things you have to remember: your upcoming anniversary, ...

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The Importance of Having a Local and National Recruitment Database

By Fieldwork on Jan 17, 2018

Your perfect respondents exist somewhere -- just like that proverbial needle in the haystack. But, finding those participants can’t be accomplished with sloppy recruiting or poor s...

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