the fieldwork blog

9 Best Tips When Conducting Online Focus Groups

If there were one cardinal sin of conducting virtual research, it would be the assumption that it is the same as face-to-face research, but over a video call.

UX Research With Kids: Best Practices Beyond the Pandemic

“When I was a kid…” the phrase begins. What typically follows is some story in which “kids these days” are painted in some fashion that reveals their childhood was much easier and ...

3 Keys to Improving Your Medical Device Usability Planning

Human factors testing of medical devices, especially those in process for FDA approval, can be complex. Finding a trusted partner who can meet and exceed stakeholder’s standards an...

Before, During and After a Medical Device Usability Study

The medical device industry is booming.  Innovative companies are pioneering technology, bringing new products to market and significantly upgrading existing devices, to better pat...

5 Questions to Ask Your Medical Device Market Research Recruiting Partner

Data and insights from the right respondents are the cornerstones of valuable medical device research. And getting those sometimes hard-to-reach people in the right place at the ri...

3 Pitfalls of DIY Recruiting

If 2020 were a word we might choose DISRUPTION. Lives were disrupted. Travel was disrupted. Work was disrupted. Even your favorite meal at your favorite local cafe was disrupted. W...

Fieldwork's Response to COVID-19 (Updated July 2020)

(UPDATED JULY 2020) Fieldwork’s Commitment to Safe, Successful In-Person Research Fieldwork remains committed to the safety and well-being of our staff, clients, and participants. ...

Return to In-Person Research

Locals Only: How Fieldwork Recruits Locally for Virtual Focus Groups

Moderators who conduct traditional facility-based qualitative research have long been the road warriors of the research industry. They spend money and time traveling from city to c...

8 Tips for the Perfect Blend of Customer Service and Technology for Your Online Focus Group

While online focus groups have been in use for a long time, it was not until recently many insights professionals began experiencing the significant advances in online qualitative ...