the fieldwork blog

Locals Only: How Fieldwork Recruits Locally for Virtual Focus Groups

Moderators who conduct traditional facility-based qualitative research have long been the road warriors of the research industry. They spend money and time traveling from city to c...

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8 Tips for the Perfect Blend of Customer Service and Technology for Your Online Focus Group

While online focus groups have been in use for a long time, it was not until recently many insights professionals began experiencing the significant advances in online qualitative ...

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Q & A: Fieldwork LA - Orange County President Kami Celano on Sourcing Quality Research Participants No Matter the Location

  Our world-class Fieldwork facilities are run by local Presidents who play a major role in fostering meaningful relationships and are proactive in the day-to-day operations. We ca...

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Meet Your Match: Targeting the Best Medical Respondents Digitally

Recruiting the right respondents is one of the most crucial parts of any medical study, but is easier said than done. From low incidence populations and geographical limitations to...

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Identifying Ideal Market Research Recruits through Support Groups

Sometimes in order to find ideal respondents for your research you have to think outside the box. That means taking the time to customize your recruitment plan around your project ...

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Talking the Talk: Building Meaningful Relationships In the Medical Field

Medical research is a different beast than other research types. So too is the recruiting process for medical research studies. It requires unique recruitment tactics, experience, ...

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4 Essentials for Effective In-Facility Research

  Conducting focus groups is one of the best ways to gain valuable insights when performing market research. As a market research recruitment firm founded by researchers, we know f...

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Understanding the Difference Between Medical and Consumer Recruitment for Market Research

If you're conducting market research for a healthcare study such as voice-of-the-patient, medical equipment, or pharmaceutical branding, one of the most challenging parts will be f...

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Needle In a Haystack: Finding Low Incidence Medical Respondents

Finding low-incidence medical respondents can be like trying to find a needle in a haystack. However, planning and implementing a recruitment strategy early on with a vetted, profe...

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Pro Tips and Future Predictions For Respondent Recruiting

As a company that has specialized in recruiting for over 35 years, Fieldwork has implemented dramatic changes in recruiting methods. As in most industries, technology has made a bi...

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