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    Content to Support Your Research

    Explore our blog's collection of articles designed to enhance your qualitative research approach, featuring expert advice, actionable strategies, and tried-and-true techniques.

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    How to Convince Your Stakeholders to Conduct In-Person Research

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    How to Convince Your Stakeholders to Conduct In-Person Research

    While global circumstances required that we find creative ways to gain insights from consumers,..

    1 min read
    How Fieldwork Recruits Your Target Audience

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    How Fieldwork Recruits Your Target Audience

    From small towns to global cities and niche audiences to mass numbers, Fieldwork has earned the..

    2 min read
    7 Top Moderator Tips to Increase Respondent Engagement

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    7 Top Moderator Tips to Increase Respondent Engagement

    Focus groups are a tried-and-true research methodology where respondent engagement is vital to..

    4 min read
    The Magic of In-Person Research

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    The Magic of In-Person Research

    There is a time and place for everything when it comes to researching and connecting with your..

    3 min read
    Sarah Kotva’s Journey to Market Research

    Sarah Kotva’s Journey to Market Research

    Fieldworkers thrive on collaboration. It's ingrained into the ethos of the organization.

    1 min read
    9 Best Tips When Conducting Online Focus Groups

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    9 Best Tips When Conducting Online Focus Groups

    If there were one cardinal sin of conducting virtual research, it would be the assumption that it..

    5 min read
    Think Like a Fieldworker

    Think Like a Fieldworker

    Fieldworkers are true problem solvers. It's engrained into the ethos of the organization.

    1 min read
    Best Practices for UX Research With Kids

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    Best Practices for UX Research With Kids

    “When I was a kid…” the phrase begins. What typically follows is some story in which “kids these..

    5 min read
    3 Keys to Improving Your Medical Device Usability Planning

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    3 Keys to Improving Your Medical Device Usability Planning

    Human factors testing of medical devices, especially those in the process for FDA approval, can be..

    3 min read
    FAQ: Fieldwork Management of Mock Trial Scenarios

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    FAQ: Fieldwork Management of Mock Trial Scenarios

    At Fieldwork, our job is to create the right environment for focus groups, mock juries, and other..

    3 min read
    Before, During and After a Medical Device Usability Study

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    Before, During, and After a Medical Device Usability Study

    The medical device industry is booming. Innovative companies are pioneering technology, bringing..

    4 min read
    5 Questions to Ask Your Medical Device Market Research Recruiting Partner

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    5 Questions to Ask Your Medical Device Market Research Recruiting Partner

    Data and insights from the right respondents are the cornerstones of valuable medical device..

    3 min read